The Other I

December 7, 2014

Rudolph for dinner?

Filed under: Cultural Differences,Just Stuff — theotheri @ 3:22 pm
Tags:

Treat: Budget chain Lidl is to sell reindeer steaks for £7.99 a pack as part of a 'Deluxe' range to tempt middle-class shoppers

This year a German supermarket, Lidl, whose chain has been undercutting the big British supermarkets is featuring reindeer steak imported from Lapland.  The protests outside its stores are considerable.

I know that Britain is becoming an increasingly secular society.

But I doubt it would be a good move for Lidl to market discount pet rabbits for Easter dinner next April.

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2 Comments »

  1. We eat enough venison. It’s not much of a culinary leap.

    Like

    Comment by sanstorm — December 8, 2014 @ 12:37 pm | Reply

    • Oh, I know! As you say, venison is a common enough dish. The choice of the use of the term “reindeer” seems deliberately provocative. Lidl could have used the terms “venison,” “deer meat,” “caribou,” “roe deer”or even “elk,” any of which, as I understand it, would have been broadly accurate.

      On Mon, Dec 8, 2014 at 12:37 PM, The Other I wrote:

      >

      Liked by 1 person

      Comment by Terry Sissons — December 8, 2014 @ 1:05 pm | Reply


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